Zee Telugu channel is telugu regional channel and it is a premium Telugu language channel offered by the Zee network. It is a Telugu-language cable television channel in India. The channel was launhced in 2005 after the success of various other regional channels like Zee Gujarati, Zee Marathi, Zee Bengali and Zee Punjabi.Zee Network made a foray into the South Indian marker with the launch of Zee Telugu. At a ceremony at Taj Krishna, the new channel was launched by megastar Chiranjeevi. The launch ceremony has around 300 invitees with prominent personalities from the TV and film industry present.
Some of the popular programmes on the channel are Gold Rush, hosted by popular female anchor Udayabhanu, as well as soap opera Nishabdam.
Apart from these the popular reality show Sa Ri Ga Ma Pa has provided a platform for upcoming dancing and singing talent through these unique talent hunt formats. Anchored by Nandi Award winner Suneetha, the judges panel included renowned Telugu music figures Koti and Ramana Gogula. The show became very popular and the channel launched Little Champs, a version of the show with contestants in the age group of six to thirteen the show was hosted by former Indian Idol contestant N. C. Karunya.
Zee Telugu has an entertaining mix of programs across various genres for all age groups.
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