Colors Gujarati is an entertainment channel. This channel showcases a rich cultural heritage. Colors Gujarati offers a wide range of programs, which include drama, comedy, reality shows, and spiritual content.

Some of the shows include Rasoi Show, Flavours of Gujarat, Chhuta Chheda, Moti Baa, Geet Gunjan, Niharika, Jai Sri Krishna, Saval Eklakhno, Taari Aakhno Afini, Maathabhaare Manjula, etc. Colors Gujarati also telecasts the Navaratri celebration program during Navaratri by renowned artists, bringing the spirit of Gujarat.